Excellent customer service should be more about a fantastic experience than the expected “customer service.” Sadly, service today has gotten so bad that the customers’ expectations have decreased and so have the standards of many companies.
The timing is perfect for you to differentiate yourself from the status quo of adequate service. Taking the extra steps to understand and know your customers can make a huge impact for them to repeat business with you and refer you to others.
All you need to do is put the right steps in place and take a few extra steps to stay ahead of the competition. When your employees understand the mission, and have the tools to create memorable experiences, everyone wins.